Katy Perry to Endorse Secretive Skincare Range Proactiv
The Sun newspaper said Perry's decision was a result of her own teen battles with acne, a skin condition that adds to the awkwardness that goes with youth.
Aa an adult, Perry, who just became engaged to Russell Brand, has flawless skin. But she has said: 'I got acne at the start of my career. It was stressful. I have acne scars which I'm self-conscious about.'
Her secret will be shared with 58 countries around the world. In Australia, the product is endorsed by celebrity Delta Goodrem. It does not offer testers at the counter and has a secretive aura. American celebs Jessica Simpson and Jennifer Love Hewitt have endorsed it.
Proactiv spokesman Ben Van de Bunt said: 'We are paying people consistent with what we have done in the past - millions of dollars.'
The newspaper suggests Perry's fee for the deal is $4 million.
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